Jack dedicates his work to inspiring organisations to foster positive social change, both within their operations and across their broader networks. With a well-founded background in the charitable sector and a notable 15-year tenure in the media industry, including a commendable stint at Sky, Jack has played a pivotal role in designing strategies to enhance staff engagement and stimulate social impacts. These strategies have ultimately fortified both trust and the reputations of the organisations he has served.

A driving force behind numerous award-winning initiatives, Jack's work continues to make a significant difference in the lives of people across the UK. He has skilfully managed prominent diversity and inclusion charity partnerships, contributing to the integration of sports, arts and media programmes in schools. These initiatives have reached and influenced over half a million young people nationwide. Collaborating with national governing bodies, Jack has also contributed to the development of sports participation programmes in cycling and cricket. Most recently, he has applied his expertise to the design and establishment of a secondary school in West London.

Beyond his professional achievements, Jack is celebrated for his leadership acumen, particularly in coaching and steering high-performing teams, and adeptly managing complex stakeholder networks.

On a personal note, Jack is an avid sports enthusiast with a fondness for art, particularly watercolour painting. But above all, he cherishes spending quality time with his wife and children in London.

Simon’s work on corporate purpose was described by the leading global management consultancy as “best-in-class”. Simon identified the critical reasons why the purpose initiatives of many aspiring companies fail. He developed a methodology for strategic purpose development which he successfully used to navigate a global financial corporation from a holding company to a single organic growth strategy and brand, propelled by the clarity of a recognised, evidence-based purpose. His methodology has been used to help boards and senior leaders of several firms, both public and private. Simon trains boards, CEOs and NEDs in strategic purpose development.

A former executive at Invesco, Simon led the global unification of the corporation and its many acquired firms under a single purpose, which now shapes its overall strategy and culture. As former board head of strategy at Clear-M&C Saatchi, a global strategic marketing business, Simon is a seasoned consultant with 30 years’ experience in building resilient customer-focused branded businesses, from Stella Artois to the BBC to Nike. In his roles as an executive and an advisor, Simon has led change in complex, multi-divisional organisations and highly regulated industries, across EMEA, North America and APAC.

Simon lives with his wife in Richmond and enjoys running, chess, and gardening.

Larraine has practical experience of working with senior teams to develop and embed a purpose driven culture in multiple global organisations across many different sectors.

With over 20 years’ experience as a business and change leader in large complex organisations, Larraine specialises in helping leaders and employees align behind a strategic purpose to drive profitable, sustainable business results. With a firm belief that a strong sense of shared purpose drives employee engagement, facilitates business transformation and boosts customer satisfaction, she helps to find practical ways to create an energy to change, while at the same time delivering business results.

She is the Managing Director of Inspiring Conversations, a delivery focused business, coaching and communication consultancy. Larraine has also held senior global positions at Monster, Thomson Reuters, HMRC and Lloyds Bank. She was recently the Chief Strategy and Operations Officer at the New Statesman Media Group, with responsibility for helping the company achieve its growth ambitions.

Larraine lives in Pinner and enjoys swimming, foreign travel, and walking.

As a veteran of guiding boards and other stakeholders to consensus – which when genuinely unequivocal, is key to harnessing the power of the group – Graeme operates at the highest levels of organisations and corporates. Currently the Chairman of two UK listed companies, his experience in advising boards (he has attended well over a thousand PLC board meetings) as well as sitting on and chairing boards in the UK, US and Europe has given him strong views about what good practice and effective governance look like.

A lawyer by training, Graeme has spent his career firstly as an adviser in private practice, then as General Counsel in asset management before crossing the floor to business management including as CEO of an insurance company and Chairman of a leading UK asset management business.

As a serial entrepreneur and experienced Accenture consultant Charlie has extensive experience analysing and advising corporate purpose across a range of industries and organisation sizes. Charlie believes that the secret to corporate success lies in identifying corporate purpose and permeating across all elements of your organisation. She has experience of this in the hospitality industry, taking a small and struggling hospitality business and transforming it into an area-leading profitable business. This transformation was all driven through corporate purpose strategy. Similarly, Charlie has extensive experience in Telco transformation where corporate purpose has been a key driver in supporting IT and E2E organisation transformations.

Charlie has had the opportunity to bring this to life right from the inception of a company in her entrepreneurial ventures which are most recently in the ESG FinTech space. Here, Charlie has used corporate purpose to innovate a cutting-edge technology designed to empower the retail investor. By placing corporate purpose at the heart of her start-up, Charlie has been able to swiftly iterate products to ensure the product brought to market aligns with the core corporate purpose. In doing this, Charlie is proving that corporate purpose must be the leader in every organisation of every size in order to ensure future success.

Charlie lives in Isleworth but is more often found in Richmond Park running and cycling (rarely at the same time).

Max Richards’ work on corporate purpose has created proven value across industry verticals, from retail banking to not-for-profit.

He is experienced in developing purpose for the boardroom, but truly excels at delivering it distinctively across the whole brand experience.

Coming from the world’s leading digital consultancy, Accenture Interactive, and with a background in experience and brand strategy, Max has a knack for unearthing transformative human and business insights. He is most at home fusing ethics and empathy to make corporate philosophy harmonious and human.

His recent work includes uniting the FTSE100 technology company, Auto Trader, under a single purpose and brand strategy to defend its leadership status as the UK’s number 1 automotive marketplace. He is also experienced in change management, guiding and shaping the shift in corporate purpose for CYBG’s transition to become Virgin Money.

Max lives in Wandsworth and loves to channel his creative energy into music, home cooking and volunteering. Currently he is helping support an award-winning mobile game designed to help young people through grief.

Martin is an insight specialist with a distinguished background at a leading London-based research consultancy. His work there is grounded in the latest developments in behavioural science, which he deploys to help clients forge respectful and long-term relationships with their customers. As part of that, much of his more strategic work is directly aimed at how to both create and then align a company’s purpose with both its operations and its customers’ needs. As an ex Marketing Director (of Waterstones), Martin has hands-on executive experience of turning insight into strategic actions, meaning that his outputs always pay full attention to the so whats, and not just 'interesting findings'.

Martin is also a director in two social enterprises, 26 and Dark Angels, both of which are committed to the enriching potential of good writing in business life.